Getting back to her roots

It's not the typical career path, but a couple of years ago Leslie Moore left corporate America to go back to her roots.

"We were never a huge farm, but that's what I grew up eating is the beef we raised," Moore explains.

The idea came to her 14 years ago when she purchased her first package of ground beef.

"That's the first time that I was cognizant that not everybody was eating the same type of meat that I was eating and that there was something different," Moore goes on to say.

She put those thoughts on the back burner, built quite a reputation as a brand manager at Nestle Purina and then took some time off to stay home.

"Hi mom," screams her little girl from a window.

And then that cutie was born.

"I was like, well I need to do something," she says.

So she opened her mind and decided to start a different kind of meat company.

"We're going direct to the people so our mission really is to get more good meat onto more plates," Moore explains.

It's the kind of meat she grew up.

"We raise grass fed and pasture raised. We have beef, poultry, heritage pork and lamb," she points out.

It's the meat her parents still raise. She and Brooke take orders, box it and deliver it making Farmer Girl a pasture to porch operation..

"We say it's like the milk man, but it's the meat lady," Moore says with a smile.

It also proves it's not always bad to go against the grain.


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