St. Louis (KSDK) - The St. Louis Regional Chamber & Growth Association is estimating the economic impact of the 2012 St. Louis Cardinals season to be around $322 million.
The analysis was conducted by the RCGA's Chief Economist Ruth Sergenian.
"Based on projected Cardinals regular season attendance of 3.1 million fans, the team will generate an estimated $160 million this year in direct impact and $162 million in indirect regional economic activity," said Sergenian.
She says the estimates are based on Busch Stadium employment and spending by visitors.
KSDK