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West County Mall LEGO store opens in May

9:06 AM, Nov 29, 2012   |    comments
LEGO store (By: AFP/Getty Images)
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Des Peres, Mo (KSDK) --  A LEGO Store will open in May 2013 at West County Center in Des Peres.

LEGO stores feature three key features.  The "Pick-A-Brick Wall" gives consumers the chance to hand pick and purchase specific LEGO bricks and elements in a variety of colors and shapes.  The "Living Room" is an interactive play area where consumers can get hands-on experience with LEGOs.  A "Brand Ribbon" runs around the store, featuring LEGO models displays, company history and fun facts.

The store sells LEGO producets and DUPLO sets, along with NINJAGO and CITY and popular licensed items such as LEGO Star Wars and LEGO Super Heroes.

There are 68 LEGO stores across the country.  This would be the first in the St. Louis-area.


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