ST. LOUIS — Almost as memorable as the Kansas City Chiefs' overtime win in the 2024 Super Bowl were the star-studded commercials that aired during the breaks.
Among the top Super Bowl ads was Dunkin's commercial, which featured Ben Affleck, Matt Damon, Tom Brady and others in matching tracksuits as boyband "The DunKings." Together, the group surprised Jennifer Lopez in the recording studio with an embarrassing performance of "Don't Dunk Away My Heart."
The flashy cup JLO was drinking from in the studio was just as eye-catching as the celebrities featured in the coffee chain's commercial. The bedazzled Dunkin' cup was created by St. Louis-based brand TaylorMade Bling.
"The way I just screamed …" TaylorMade creator Teneka Moore wrote in an Instagram post after seeing her cup featured in the commercial. "It never gets old. I can't thank (JLO) enough for always choosing #TaylorMadeBling and keeping us busy!"
It's not the first time Lopez has been seen with TaylorMade's bejeweled tumblers. The local business went viral after JLO was seen sipping from one of her cups when performing at President Joe Biden's inauguration.
"Since the inauguration, oh my gosh," Moore told 5 On Your Side's Rene Knott in 2021. "It's just like, boom."
Moore started TaylorMade Bling, named after her daughter Taylor, in 2012, and each of her flashy cups is handmade.
"Blood, sweat and tears go into each and every cup," Moore said. "One crystal at a time."
The custom-made tumblers range from $165 to $605 each, according to her website. She also makes blinged-out license plate frames, phone cases, Converse shoes, water bottles and face shields.
“You say bedazzled, it’s kind of like go to Michael’s, pick up a bucket of rhinestone type of thing, and that’s not what I do,” she said in 2021. “I think it is more like a lifestyle. A blingy lifestyle, luxury lifestyle. Shine, sparkle.”
If you're interested in buying some TaylorMade bling, click here.
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